Posts Tagged ‘ Online Marketing ’

Wow! its April Already: Spring Updates

Time Flies

Can you believe we are already in the Spring of 2012 on the second day of April? They say time waits for no man and especially when you are busy and having fun being busy!

Anyway, the purpose of this quick blog update is just to give quick run down of YEP media’s whereabouts, what we’ve been up to and where we are heading the next few months of this fast disappearing year, and we thought we would give this blog a bit of a transformation spring clean to bring in spring time.

Online Media Consulting

So as you may have noticed this blog site has seen nothing but digital tumble weed for the past month because the YEP team work part time and have also been doing bits and pieces for some clients.

We thought we would share one example of what we’ve been busy doing; the results of a Digital Media and Blogging workshop we delivered for a group of young people over at The Future Melting Pot who are working on a project investigating the reasons behind the August 2011 riots. You can check out their work here. This group will be holding an enquiry at the Council House this Thursday where the young people will have a round table discussion with senior leaders about those horrendous occurrences last year.

Unleash Your Inner Supernova

Our highlight for the month of March has to have been helping to host a pretty amazing event along with Bonafide Supernova, which is part of the collective of fashion blogs we are channelling our creative media skills into developing.

The Bonafide Supernova team held their first ever event at The Studio Birmingham in a bid to spark enthusiasm and present a new way of networking for the modern day woman of the ‘future’. Their next event will be taking place in May 2012 and will be all about the Future of Fashion PR so stay tuned for more details on that!

Bonafide Supernova's First event 'Unleash Your Inner Supernova - 21st March 2012.

Bloggers Collective

You may have noticed that we decided to postpone our 3rd  Bloggers Collective: How to Build Your Online Community Workshop until the 17th April 2012.

Bloggers Collective is our Monthly Networking Workshops for Online Media Enthusiasts. Our Topics over the next coming months in no particular order are as follows.

  • How to Build an Online Community
  • Making Money from your Blog’- Sponsored blog posts: To do or Not to do?
  • How to Promote your Brand Online/Creating a Media Kit for your online platform
  • Bloggers Surgery: A Troubleshooting Seminar
  • From Blogger to Online Journalist: Making the Transition
  • ‘It’s all in the Brief’ (Part 1) – How to get the most out of your graphic designer 
  • ‘It’s all in the Brief’ (Part 2) – How to get the most out of your web designer 
  • How to Write Online
  • Improve your Video & Photography  Blog
  • Bloggers Collective- ‘Moving beyond the blog’

We also launched a special offer to attendees of the Unleash Your Inner Supernova event to gain access to future Bloggers Collective Events. Details of this offer can be found here.

If you would like to be kept informed of our bloggers collective events then join our mailing list on the front page of our Website. http://www.yepmedia.co.uk 

The Lost Links/Here I Am Project

Last Year, Daniel from our team was awarded a Level 1 Award from Unltd, the social enterprise charity to deliver a project exploring and addressing intergenerational issues. The project is now taking shape and will kick off with an discussion/conference taking place at Aston University next week Thursday 12th April 2012. For more information about this project and the event visit http://hereiamconference.eventbrite.com.

That is all from YEP Media until Next time. Stay tuned for further updates on Bloggers Collective and other events.

#BloggersCollective & Other YEP Media Updates

Hello again folks. We hope that you all had a splendid holiday and new year and you are well into the swing of 2012. We at YEP Media are easing slowly into 2012 pacing ourselves as we know that we have a packed year ahead full of plans. So here is a bit about what’s happening at our end.

Blogger’s Collective Volume 2

We have just put out an announcement that we will be hosting our next Blogger’s Collective event on 16th February 2012 at the MAC Birmingham and due to popular demand the next topic will be ‘How to Write Online & other Content Production Secrets.’ If you are an online media producer, particularly a blogger, you don’t want to miss this workshop as it will be packed with all sorts of useful information to inform your work and stimulate your mind.

Upcoming Bloggers Collective topics will include:

  • Keeping it Niche: Developing your own Online community
  • Time for an Upgrade Part One: How to get the best from your Graphic Designer
  • Time for an Upgrade Part Two: How to get the best from you Web Designer
  • The Collective: What does it mean?

and more…

Registration for the next Blogger’s Collective will go live on Monday Morning 16th January 2012.

Creative Studio

Our Creative Studio team has been busy helping sorting out a few clients with some video content for their online media platforms. We have been working with Corporate Livewire to create a promotional introductory video for their new section on their website ‘Wired. We have also been working with E-ngage Consultancy to Produce videos for their upcoming month video blog campaign. We have also been working on some smaller graphic design jobs and consulting.

If you are thinking about developing an online marketing strategy or want to drive traffic to your website for whatever reason, come and speak to us, we can help. Check out our website at http://www.yepmedia.co.uk to see some of our work and get in touch.

Bye for now

YEP Media team

Twitter Marketing Part II

Twitter: The amazing portal that connects you to people and business with the answer to all life's little problems.

Twitter Marketing Part 1 @syncfriend Where were you before this catastrophic incident? No that I would have signed up – lack of trust/data protection/potential privacy infringement but… oh well.

How marketing on twitter works

For those of you who never understood… Here’s an example.

We all know how freezing it is outside and yesterday I was feeling the freeze even more when I had to answer my phone which is a touch screen HTC Wildfire. I had to remove my gloves, so I decided to tweet the following message.

I woke up this morning and saw this.

Even though this was a direct selling attempt (and I am one of those people who if someone tries to sell me something I generally don’t need I will tell them where to go) I appreciated it because it was a direct response to a need I expressed so I was quite impressed.

Many small businesses today, particularly those who have been around for a while are very sceptical or apprehensive about how to integrate social media into their marketing plan and strategies in a practical and none time consuming way. Twitter can be a great tool if you know how to use it. I can offer you a few tips visit our website and enquire www.yepmedia.co.uk

The Orange Balloonacy Race.

We’ve joined the Orange ‘Balloonacy race’ to see if we can win the grand prize, a trip to Kenya, WOW – lets also see if we can learn a thing or two about Viral Campaigns as well.

I attempted to add YEP Media’s Website to this race so that people would visit our site but it turns out that it is incredibly complex to try and add a new piece of script to a basekit website. Dammit. I  guess it pays to actually design your own website or have a designer create one for you rather than these shortcuts available today. We will create our own site too. I will now add our widget to the blog page, In the meantime watch this space as YEP Media will be posting our observations.

http://cdn.playballoonacy.com/static/flash/deploy/widget.swf?config_url=http://cdn.playballoonacy.com/static/flash/deploy/xml/widget_config_live.xml&id=05589e3dad8f4c1d9c01fc82d408d913