Unfortunately, there are some bloggers who turn into big headed ego trips, somee who love themselves a little too much, no one or nothing else seems to matter because ‘oh well darling, I am a well-known blogger’. It’s unfortunate because this seems to be the route many bloggers are taking- especially if they feel their own online persona has become bigger than they would have ever thought.
With the likes of the ‘super bloggers’ taking centre stage, for example; Bryanboy, Style by Kling, Susie Bubble and more the world has become orientated by creating celebrity style bloggers who get photographed in all the fashion magazines, get provided with free clothes, tickets to all the big fashion shows, etc- exciting I hear you say; yes it’s exciting and most of us would love to be in their shoes but at what price, that’s the question?
As with majority of the international blogging success stories, these well known bloggers worked really hard to get there – really hard and have started blogging a few years back when it was still the new thing. The problem is when every blogger believes that they are the next Bryanboy. Hate to be the bearer of bad news but we all can’t be.
Yes, you can enjoy the limelight and the perks of creating a fantastic blog but don’t let it become a way for you to close the doors for other up and coming bloggers, who just want a bit of the action. Instead of just thinking about how you can make it, why not consider joining forces with other local bloggers and creating something special? Though there can never be two of the same people, there can however be ‘Collectives’ or ‘Bloggerati’s’- love this word J which endeavour to strive for creative collaboration.
It’s all about supporting each other and creating valuable, yet interesting and inspiring content that can be read by the world and appreciated. Let’s not let the freebies and entry to exclusive events create negative personas of bloggers, especially those who talk about fashion and beauty can be labelled in this way and it’s unfair as not all fashion or beauty bloggers are like this.
That’s why at YEP Media we feel it’s important to understand how this phenomenon contributes to the way we interact with content online but also how it helps leverage new relationships and collectives within the blogging arena.
Feel free to discuss any of the points mentioned in this blog post by commenting below or using our hashtag on Twitter #BloggersCollective.
Our Next Bloggers Collective Event entitled ‘How to Write Online’ will take place on Thursday 16th February 2012, 6.30pm at mac Birmingham. For more information and to Register, visit http://bc2yepmedia.eventbrite.com